Our Story
Our Story
Madeleine Lou was born from the idea that creativity infused with grace, love and intention, is powerful and transformative.
Who Is Madeleine Lou?
Each piece evokes the feeling of its namesake Madeleine Lucille, the late mother of our designer, Maddy. Madeleine Lucille was an artist and creative life force. She was a bohemian housewife of the 1960s, a magical combination of sensuousness, humility, resourcefulness and resilience. She taught the founder the importance of beauty and unconditional love, both of which she incorporates into all of her work.
How it began
Maddy
This is a story of creativity, artistry, passion, and unconditional love. It is a story of a little girl who walked along the shoreline, collecting shells, rocks, and driftwood. She loved taking these discoveries back to her home, where she would craft them into Jewelry. Maddy wore her Seashell Jewelry with joy and delighted in gifting them to loved ones.
As Maddy grew older, Jewelry making was a hobby. A demanding corporate career, a loving family, adventures, and travel-filled her life. When she lost her beloved mother, she filled the void with what her mother taught her. The transformative power of art and unconditional love. Maddy founded Madeleine Lou to celebrate the magic of creating art every day.
Today, the Atelier is “a reflection of love, an expression of joy, memories, culture, and authentic moments in life. A true celebration of who you are and where you come from-the soul of Wanderlust.”
Jewelry layered with meaning. Combined with consciously sourced materials, handcrafted, limited edition, and celebrating the boho-luxe aesthetic. Mysterious, wondrous, delicate, ethereal, bold, surprising, and enchanting.
